February 13, 2026
On the phenomenon of the personal brand (Pt 1)
I started drafting these thoughts a few months ago and abandoned them. The ubiquity of what we face is such that it is impossible to amend our course, however I’m seeing people I love falling into the same traps over and over, the same pattern on repeat since covid (at least), and so I share …...
January 15, 2026
Faith, Community and Survival in an Age of Overwhelm
Friends, what are we thinking? How are we feeling? I might be projecting, but I’d expect it’s some combo of: If any of that resonates, I assure you, we are in the same boat and you are not alone. I think it’s fairly natural for any sane, decent person to have felt some sense of …...
February 13, 2026
On the phenomenon of the personal brand (Pt 1)
I started drafting these thoughts a few months ago and abandoned them. The ubiquity of what we face is such that it is impossible to amend...
January 15, 2026
Faith, Community and Survival in an Age of Overwhelm
Friends, what are we thinking? How are we feeling? I might be projecting, but I’d expect it’s some combo of: If any of that...
December 19, 2025
On Wisdom.
On pragmatism and defeatism vs wisdom. I bother to write this as I believe this generational trend is something that develops because of...
December 14, 2025
How Consumer Expectations Undermined Aid to Gaza
The community holds a lot of the blame for how our charities operate, and Gaza is worse off as a result. I’ve scrutinised the state...
December 13, 2025
How Capitalism Hollows Out Community Service
A belief I’ve always stood by is that volunteering is the lifeblood of the community. Initiatives backed by volunteers are often...
December 10, 2025
The Quiet Complicity of Our Institutions
What is the obligation of Muslim orgs in the West? Is it enough to focus on one’s narrow mission (relative to what is possible) and...
December 9, 2025
Sacred Knowledge, Premium Tickets
The celebrity da’wah scene – it comes up in convo frequently. There’s a lot of frustration but not enough of a...
December 7, 2025
Growth and Success: The Metrics That Are Failing Us
I keep mentioning that the way we measure success is problematic and steeped in capitalism – a couple of people asked for elaboration...
December 6, 2025
The Influencer Is Not the Problem
HOT TAKE: The community has very little ground to stand on when being indignant about influencer culture, because we do just as much...
December 5, 2025
Leadership Without Succession
Based on a few years of observation, I believe there’s a huge disconnect between the boards of organisations and the community...
December 2, 2025
“What’s Your Solution” | Sitting With the Discomfort
When one brings up a contention with the way community is being run (as per my last post) there are a few common replies. I.e. “well...
November 27, 2025
Muslim Organisations: Marketing Vs Substance
Something I’ve been reflecting on a lot lately is just how deeply capitalistic thought has penetrated our community. Having worked...
Latest Stories
February 13, 2026
On the phenomenon of the personal brand (Pt 1)
I started drafting these thoughts a few months ago and abandoned them. The ubiquity of what we face...
January 15, 2026
Faith, Community and Survival in an Age of Overwhelm
Friends, what are we thinking? How are we feeling? I might be projecting, but I’d expect...
December 19, 2025
On Wisdom.
On pragmatism and defeatism vs wisdom. I bother to write this as I believe this generational trend...
December 14, 2025
How Consumer Expectations Undermined Aid to Gaza
The community holds a lot of the blame for how our charities operate, and Gaza is worse off as a...